About using wordpress for your websites.

 WordPress Is Free & Open Source

WordPress in open source CMS and it’s totally free. Open-source software comes with the freedom for you to use, modify, build upon, and redistribute the software in any way you like without paying any fees.
WordPress is released under GPL, so you are free to use, modify, and redistribute the code. You will have the copyright to modifications you make to the software, not the entire code.
GPL requires that any derivative work you release or distribute should be licensed under GPL as well. You may have the copyright to do anything you like, your derivative work automatically inherits the GPL license, so others are free to use, modify, and redistribute your code in any way they choose.

Create Any Website With WordPress

Creating a website used to be a massive project. Expensive, too.
Businesses needed to work with an online marketing agency that would charge them tens of thousands of dollars to build the site. If you wanted a professional-looking site, that was your only option.
Things have gotten a lot cheaper and easier over the years. The most popular option–which only costs a few bucks a month to start–is creating a website with WordPress.

An eCommerce Website

Several eCommerce themes are offered by the theme companies. You can create a very professional eCommerce website using a theme.
For example – SaleJunction theme. You can sell digital or tangible products easily using this theme.
WordPress is powered by eCommerce plugins like WooCommerce and WP eCommerce that make WordPress a complete eCommerce solution.

A Membership Website

WordPress is also quite good for supporting membership website.
One can sell subscriptions of any premium service or digital products that he has.
Using Subscribely theme one can easily create a membership site.
It allows you to add multiple users with different permission such as: administrator, author, editor, contributor and subscriber.

Almost all form of websites possible…

  • An eCommerce website like eBay or Alibaba.
  • A Blog like Mashable or TechCrunch.
  • A Video Website like YouTube or Vimeo.
  • A Service/Appointment Booking Website.
  • A Photography Website like Flickr.com.

WordPress Is 99 % SEO Friendly [Acc. to Google]

WordPress is extremely SEO-friendly from the outset. It only gets better when you install an SEO-friendly theme and start using the awesome suite of SEO plugins WordPress offers.
If you’re thinking about building a website (or redesigning an existing site), one thing you definitely want to do is get all those new pages appearing at the top of Google’s search results.
Using WordPress as your site’s content management system (CMS) is one of the best ways to do that.

Some Crucial CMS Validity Requirements:

  • Fast Loading Speed: The loading speed of a website is also influenced by your CMS. That’s why wordpress is already optimized for good speed.
  • Good Coding Standard: You can imagine how advanced it will be as its new versions are introduced in every few months since 2003 when it came. Expert developers are there to take care of it.
  • XML Sitemap: Easily generate and submit sitemap to search engines. It helps them recognize the structure of your site content.
  • Navigation: In WordPress navigation becomes very robust with menus, drop down menu functionality, tags, categories, and tons of widgets provided in WordPress.
  • Image Optimization: Adding Title & Alt Tags in images takes no time. So you don’t feel any burden to optimize your images for good ranking of your post/page.
  • Social Media Integration: Search engines give importance to sites getting good traffic from social networking sites. That’s why WordPress supports social media integration.
  • User Experience: WordPress is fully optimized to work good on multiple devices, browsers, and systems. In fact, themes coming in are are also fully responsive.

WordPress Is Easy to Use

WordPress is growing fast and one of the main reason is it’s easy. If you still feel hard to use. Follow our video tutorials.
InkThemes covers WordPress Tutorial articles from start to end.
Just a one-click installation and WP is ready for use.
There are inbuilt facilities for blog publishing, user management, comments, RSS feeds, revisions and much more.
Once installed, you can start creating and publishing blogs and pages, and making custom configurations without any coding.

WordPress Is Easy To Customize

It’s possible to customize colors, design, and even features of a WordPress theme.
Doesn’t matter you are a developer or not. Customizing your website through coding in not mandatory.

Customizing Through Panel:

All settings are provided in a control panel under WP dashboard.
The dashboard is quite user-friendly simple interface makes it possible to customize most of the elements of your website in an easy manner.

Customizing Via Codes:

Alternatively, if you are a coding expert, you can customize a theme by editing its codes.
For those who are new to CMS, it may seem difficult. However, on spending some time with child theme and the style.css file, you will learn to play with customization.

Large Community Helps In Troubleshooting

WordPress has a massive community of active users and developers.
Its well-maintained support forum contains millions of queries and solutions to troubleshoot problems.
You can also search for your query to get previously answered question. Post your questions unhesitatingly, and you’ll get a 100% valid solution.
Apart from its official forum, there are number of other WordPress dedicated forums run by developers where one can ask queries and get solutions.

WordPress Is Secure Enough

WordPress has a high-security standard.
But since 23% of the websites on internet are built on it, hackers continuously try to find loopholes in WordPress to get into sites built on it.
But not to worry. Regular updates provided by WordPress strongly protect you from this vulnerability.
Regularly updating your WordPress version is quite effective to fight this vulnerability point.
In fact, website hacking mostly takes place due to lack of knowledge and awareness in users.

Just remember these points:

  • Use basic security tools
  • Download plugins from WordPress.org only.
  • Use recently updated plugins.
  • Check plugin rating and no. of downloads.
  • Download plugins from trusted sources.
  • Update WordPress with its recent version.
  • Use a premium theme. Free themes may contain malicious codes and encrypted links.

It Is Easily Integrated With Any Service/Application

Default WordPress has a lot of inbuilt functionality but you can even make it more powerful with plugins.
When you install Plugins, it will add extra functionality in your WordPress website. Some plugin and free and other are premium. There are around 41000+ plugins available at WordPress repository.
There are lots of functions that can be easily integrated with WordPress.

1. Contact Form – Contact Form is among the basic requirements for any website. Contact Form 7 is the most recommended plugin for WordPress. However, there are several limitation with it. You can not collecting payments with it, if you have multiple website then you have to install it on each website and manage then individually.
So as a better alternative to contact form 7, you can use FormGet Contact Form Plugin. FormGet is easy to configure, you can collect online payments with it, see all entries collected from your multiple websites in a single dashboard, and much more..

2. Email Marketing – Email Marketing is one of the most important feature to get intact with your customers. With email marketing service integration, emails collected through your website get automatically added to your mailing list.
You can take a look at MailGet – Email Marketing Service. It is easy to integrate with WordPress.